Animation
Engaging motion graphics to inform, educate and entertain
Let's get moving...
We collaborate with a trusted network of multi-skilled associates.
Animated motion graphics can be an engaging way to maintain your viewer’s attention.
Whatever your vision may be, we are with you through every step of the journey. From initial concept development, scriptwriting, storyboarding, illustration, audio –including voiceover and music –right through to the finished product.
And the service doesn’t end there. Our team can work with you to produce multiple versions and accompanying materials –such as gifs and stills –to maximise coverage across social platforms.
We use project management tools to maintain communication throughout the creative process.
We involve stakeholders throughout production, and treat them as if they are part of the team.
Why choose an animated explainer?
While we offer a wide variety of different lengths for these motion graphics, we highly recommend and suggest that a 90 second motion graphic animation will be most effective for your goals and needs. The 90 second time frame allows us to deliver a certain amount of information while retaining the audience's attention and interest as much as possible within the timeframe.
Motion graphics are perfect for creating a clear and engaging explainer video –particularly when the subject is something which is particularly tough to convey.
As a great way to turn tedious numbers, statistics and facts into appealing content, this approach delivers all the information without losing that all-important engagement.
We take care of the entire process...
Getting Started
Contracts exchanged
Initial enquiry
Quote & proposal
Informal discussions
Once we have a good understanding, we submit a quote and proposal.
We agree terms along with a clear schedule of deliverables.
We elicit the project requirements through a series of informal chats,
The enquiry comes in, usually through our website or social media.
Pre-production & planning
Storyboards
Research
Guide voiceover
Scriptwriting
We conduct relevant research to inform the overall creative direction.
Sketches are timed with the guide voiceover to communicate the vision.
We produce a guide voiceover to understand how the script sounds.
We develop a script in collaboration with the client.
Production
Motion design
Illustration
Voiceover
Music
Sketches evolve into fully rendered artwork, ready to animate.
We acquire royalty-free music or commission a bespoke track if required.
We find and direct suitable voiceover talent to perform the script.
Where we make the artwork move, and things start to feel alive.
Post-production
Sharing
Editing
Subtitling
Sound design & mix
We submit the video with supplementary stills and gifs for social media.
We add subtitles in any languages required and provide .srt files.
We add sound effects and optimise the audio to be played on any device.
We bring everything together and finalise the structure.
Kind Words
“We really enjoyed working with the team and are very happy with the finished product”
The Fat Panda team provided a clear structure for developing our videos from conception to completion with lots of creative ideas along the way to help us communicate our key messages in a simple, yet engaging, manner.
- Dr Neil Jennings